Today’s blog post is written by guest blogger Sarah Kolb, Marketing Coordinator for our North America Branch, and new employee at Promega.
As a new member to the North America Marketing team, I was unsure of what to expect going into my first national sales meeting with Promega, but what I took away from this meeting was incredibly eye opening. The North America Branch Sales meeting is an opportunity to get all of the members of the North American branch together to learn about new products, connect with the different strategic business units about product application and network with each other to learn how to better the lives of our customers. The year’s meeting occurred in May in the Ideation room at Promega Headquarters in Madison, Wisconsin.
The room itself is not your typical conference space. An antique car resides in the space, and you can find art-work from all over world nestled in corners, and on the walls and shelves. All around the room, collections of unique furniture are arranged to stimulate conversation. Ideation created an atmosphere of creativity, community and collaboration, which contributed to the overall success of the meeting.
I felt excitement Monday morning as the 62 attendees gathered in the space. Everyone greeted each other with big smiles and hugs, asking about families, travels and already discussing business.
Craig Christianson, General Manager for North America, opened the meeting. The sales representatives have different types of customers, relationships, and goals, but they are all supported by each other, staff, and other departments across the company. Craig’s welcome included peer-nominated recognition for team members who exemplified Promega values. The nominator presented the award and explained how much support they were given by that individual, whether that was helping out with a demo, attending a conference, or simply just answering a complicated question. It was a chance for nominator to say thank them for all they have done. A simple Thank You can go a long way.
I was quickly immersed in the meeting as I listened to the different presenters discuss how a product is used and how we were able to affect the lives of our customers in such a positive way. One story that really stuck with me was shared by Mica Zaragoza, senior client support specialist. Mica explained how he invited product managers and research scientists to visit a customer and that this meeting ignited a collaboration to create custom assays to enhance the customers’ research.
Although this was a North America meeting, it had an international flavor, Carlos Rossini, sales manager from Promega BNL in Luxemburg, and Luigi Piana, sales manager from Promega Italia, attended to network and learn more about North America Sales. Having their perspective and hearing their success stories added tremendously to the meeting.
The meeting left me with the impression that the Promega client reps are truly listening to scientists, researchers, students, pharmacists, and lab technicians to learn about their research needs to overcome those challenges.
By closing day, the sales team was excited to get back to their territories and begin working on new projects. I am thrilled to continue to work with them on projects and continue to meet more people from the other branches. I am proud to be a member of a team that will continue to celebrate science and provide the best experience, support and knowledge to our customers.