Cardboard Couture: From Conception to Runway Debut

The five-member team at the Read(y) To Wear event.

What do fashion, paperboard product packaging and literacy have in common? Answer: The Read(y) to Wear submission from a team of Promega employees for an event put on by the Madison Reading Project. With a challenge that stated teams need to make a garment mostly of paper, the resulting creations would be displayed on a runway as part of a charitable evening for an organization dedicated to bringing books to children.

Volunteering to be part of what became a five-person team to create a wearable garment from paper was the easy part. Our first few meetings we were experimenting with ideas and techniques using paper we could access on campus: Print catalogs, discarded books and our prototype product kit boxes. It was the kit boxes with the David Goodsell imagery that inspired our ideas to create a suit of armor. The paperboard boxes protect the products we ship to customers like a suit of armor protects warriors in battle. Continue reading “Cardboard Couture: From Conception to Runway Debut”